Spectrum Health System

Spectrum Health Ventures, LLC Adds Commercialization Capability

Spectrum Health executive Roger Jansen, PhD, named president of the entity

GRAND RAPIDS, Mich., August 15, 2018 – Spectrum Health has added a new dimension to its investment division in an effort to broaden the scope of investment possibilities. This expansion enables Spectrum Health to commercialize products and services, and take a more active role as it invests in companies. There will be two primary areas under the Spectrum Health Ventures, LLC structure:

  • Spectrum Health Velocity will carry on the work initially established by Spectrum Health Ventures, LLC. These investments tend to be more passive in nature and result in long-term returns.
  • The newly created Enterprise Development & Commercialization Group (EDCG) will leverage investment and operational expertise to penetrate new markets through joint ventures. This represents a more active role for Spectrum Health, involving investments in companies and joint ventures where the health system may have a board seat, engage in business plan development and senior leadership identification.

“As a leading health system, we must continue to identify new health solutions for consumers that will lead to health management and wellness as well as better therapies and treatments,” said Tina Freese Decker, Spectrum Health, incoming President & CEO, Spectrum Health. “Partnering with other health systems and entrepreneurial companies enables us to invest and play an active role in leading-edge concepts, products and services. Revenue from these efforts will be reinvested in our mission-driven work of improving the health of our communities.”

As a result of this expansion, Roger Jansen, PhD, has been promoted to president, Spectrum Health Ventures, LLC. Roger has been serving as senior vice president and chief strategy officer with responsibility for the organization’s strategic development and planning process. A search will be conducted to fill the chief strategy officer position so that Roger can focus exclusively on Spectrum Health Ventures, LLC.

“Diversifying our approach from the traditional health system model is essential as we define our focus for the future,” said Jansen. “Health care is a dynamic, quickly-evolving industry and we are well positioned for the exciting opportunities ahead.”



Spectrum Health is a not-for-profit health system that provides care and coverage, comprising 31,000+ team members, 14 hospitals (including Helen DeVos Children’s Hospital), a robust network of care facilities, teams of nationally recognized doctors and providers, and the nation’s third-largest provider-sponsored health plan, Priority Health, currently serving over 1 million members across the state of Michigan. People are at the heart of everything we do. Locally governed and headquartered in Grand Rapids, Michigan, we are focused on our mission: to improve health, inspire hope and save lives. Spectrum Health has a legacy of strong community partnerships, philanthropy and transparency. Through experience, innovation and collaboration, we are reimagining a better, more equitable model of health and wellness.

Tim Hawkins
Media Relations
Office: 616.486.6091
Mobile: 616.443.0361
Email: timothy.hawkins@spectrumhealth.org